SPAM DISPLAY CHECKER
Number Reputation Management
What is number reputation management?
Number reputation management is the process of ensuring that your phone numbers have a good reputation across the wireless calling ecosystem. This means that your calls are not labeled as spam, scam, fraud, or low quality by the carriers and analytics providers, and that they are delivered and displayed correctly to your customers.
Your phone number reputation depends on various factors, such as:
- How often and how much you call
- Who and why you call
- How your customers respond and what they prefer
- How you follow the rules and standards for outbound calling
Depending on these factors, your phone numbers may get different labels, such as:
- Verified
- Trusted
- Neutral
- Suspicious
- Robocall
- Spam
- Scam
- Fraud
- Blocked
These labels can affect how your calls are handled and seen by the carriers and analytics providers, as well as by your customers. For example, your calls may be:
- Delivered normally or with a warning
- Delivered with a different caller ID or display name
- Delivered with a lower priority or quality
- Dropped, blocked, or rejected
- Reported or flagged
Having a bad reputation can hurt your outbound calling strategy. It can result in lower call rates, higher costs, and lower customer satisfaction. It can also damage your brand reputation and trust, as your customers may see your calls as unwanted or suspicious.